invisu's page

Intro

Creating a Smarter Investment Process

Founded 2014 Tel Aviv Israel

Solution

invisu is a wizard that creates clear, visual one pagers, replacing the need for send-ahead pitch decks for entrepreneurs to write and investors to read by guiding entrepreneurs through a process that simplifies and streamlines the writing.

invisu is creating a Smarter Investment Process. We are taking it 3 steps at a time:

  1. Cut the Noise: A clear communication system that enables entrepreneurs to easily and clearly tell their stories to investors and send a unique, trackable link to each investor. Investors receive a sleek and responsive one pager enabling them, in minutes, to understand what the company does and decide whether it's worth their while to meet with them as a potential investment opportunity and respond to them on the go from any mobile device. The invisu page incorporates the most important parts of a business plan, an executive summary and a pitch deck - creating the only tool an entrepreneur needs to tell their story before, during or after a meeting.
  2. Communicate: Robust tools allowing investors to loop in partners, other investors or screeners, communicate with each other, rate the startup, ask Founders' questions and make important decisions - all on their mobile device in one convenient place.
  3. Close: Our big vision - we don't just want to help the process - we want to be a part of the process - providing private, curated deals based on our Smart Analytics, enabling any investor anywhere to find the right deal at the right time, and to close faster and smarter thanks to our advanced investment tools.

Secret Sauce

Our CEO and Co-Founder, Donna Griffit, has spent a decade working with thousands of companies creating compelling messages that have raised hundreds of millions of dollars in funding. Donna's experience, skills and connections create an unbeatable foundation for invisu's success. She is well respected and loved in the startup ecosystem by founders, investors and accelerators. Her ability to distill complex messages into clear stories is the backbone of the invisu one pager wizard.

Pains we solve

  • Investors have too much noise to cut through: Since the one pagers aren't clear and are mainly textual, often read on mobile devices, investors will give up on companies they don't understand, potentially missing great opportunities.
  • Startups Struggle to "Tell Their Story" to Investors: Entrepreneurs will spend way too much time trying to write a one pager that tells the story of their venture in a concise manner, and still investors don't always understand what they do.
  • Takes Too Long to Create the Deck and One Pager: Startups spend way too long figuring out how to tell their story! An average startup will spend 300 hours creating a one pager! Shouldn't they be working on their product??

Team

Donna Griffit (Abraham)

CEO, Co-Founder

Corporate Storyteller with over a decade of experience working with companies internationally - from early-stage startups to Fortune 500, helping them get their “story straight” by creating messages that captivate and drive to action - pitches, presentations, one pagers, web content, etc.

Jonathan Griffit

VP Product, Co-Founder

Inventor & Entrepreneur, Jonathan started his first company at the age of 19 and has founded and managed several Internet and Mobile companies, as well as Gaming and AI.

Ronnen Edry

VP Biz Dev, Co-Founder

Entrepreneur, Investor and Business Consultant.

Faigie Grunberg

CMO, Growth Strategist

Faigie brings a fresh blend of startup expertise to our team.

Our benefits

  • Simplifies Processes: Instead of just staring at a blank document, invisu guides you through a clear process that eliminates guesswork.
  • Increased Chance for Investor Meetings: When investors "get" what a startup does, there's a much better chance that they will call them in for a meeting.
  • Saves Time: Cuts the one pager creation time at least by half and aids investors to understand the company in less than a minute!
  • Improved User Experience: Both entrepreneurs and investors benefit from a stellar user experience that simplifies the deal flow process for both sides.
  • Improved User Interface: No more boring, complex textual documents. invisu creates visual, aesthetic documents that are easy to understand and view from any device.

Traction

Relocated to Silicon Valley

We moved operations to Silicon Valley in January 2015 to truly ramp up and be in the epicenter of startups/investors.

Unique Visitors

Over 30000 unique visitors to our site with no SEO or marketing – most of them in the last month. Almost 10% conversion rate to registered users.

Partner Investors

Investors in our database accepting invisu pages and/or having installed our button on their site.

Partnership With Google Launchpad

Google Startup Launchpad is offering invisu as a tool of choice to it's exclusive Startup Launchpad Program.

Market

Our Initial Target Market is entrepreneurs in Israel, Europe, and the US. There are 1.5M New Tech Startups per Year.

Competition

We are the only wizard that guides startups to create powerful, concise one pagers with data that investors truly need, creating a sleek, clear page viewable from all devices, saving time.

Business Models

  • Yearly Membership Fee: $89.00
  • Investor Subscription - Monthly:
  • Groups - VC's, Incubators, Conferences: Organizers want a streamlined way to present their startup portfolios.

Why Us?

  • Frustrating problem for both sides, no viable solution.
  • Investors spend more time on mobile.
  • Large market with many opportunities to broaden.
  • Initial revenue achieved from first product.
  • Team with deep understanding of all facets of market.